Berlin International Gaming (BIG) operates in the rapidly evolving esports landscape where standing out requires more than just competitive success.
Communicating key milestones, such as new partnerships, industry insights, and strategic initiatives, demands a well-crafted approach to ensure maximum impact. The release of a whitepaper on the German esports industry, in collaboration with PwC, presented an opportunity to position BIG as a thought leader, but also required precise messaging and media strategy to reach the right audience.
Our agency supports BIG with a tailored communication strategy, ensuring their messages resonate with industry stakeholders, media, and fans alike.
From crafting compelling partner announcements to executing high-impact PR campaigns, we shape narratives that enhance BIG’s visibility. The PwC whitepaper launch was a prime example of our strategic approach: leveraging media outreach, targeted messaging, and industry connections to amplify its reach. Through our efforts, BIG strengthens its position as an influential voice in esports, expanding its network and reinforcing its leadership in the industry.
Not only are these guys better than I am at any video game ever created, they've also managed to carry our communications game. GG!
Anyone who isn't working with yellow house to get help for their business, press, or communications simply doesn't know what they're doing.
Literally me when I wake up in the morning and yellow house has already managed everything.
Our collaboration with yellow house runs as smooth as my Porsche 928. Vrooooom!
I just love these guys.
